Turn Your Business Into a Franchise — Without Losing Control of It

You’ve built a profitable business. Now you’re weighing up how to grow it further — and franchising keeps coming up as an option.

Done properly, franchising lets you expand into new territories using other people’s capital, time and local drive, while you retain ownership of the brand, the systems, and the standards that made the business work in the first place. Done badly, it can dilute your brand, create legal exposure, and hand control to people who were never properly equipped to represent you.

Webaxis Capital’s Franchise Consultancy service exists to make sure it’s the former. We help established, profitable businesses assess whether franchising is genuinely the right growth route, and — where it is — build the model, documentation and support systems needed to do it properly.

Our NEW DIY Franchise Toolkit

Franchising a business isn’t a single document – it’s a structured build, from first principles to launch. Our DIY Franchise Toolkit gives you every document you’ll need, along with instructions and help to complete them, so you can successfully build your business franchise offer.

Why Franchising?

Franchising allows a proven business to grow through the investment and drive of independent franchisees, rather than relying solely on your own capital, cash flow and management time.

Structured well, it’s a genuine win-win. Your franchisees get a tested business model, an established brand, training and ongoing support — at materially lower risk than starting from scratch. You get expansion, recurring management-service-fee income, and stronger buying power, without the cost of opening and staffing every new location yourself.

The scale of the opportunity is real. According to the British Franchise Association’s 2024 National Franchise Survey, UK franchising now contributes: 

  • £19.1 billion a year to the economy,
  • spans over 1,000 franchise brands and 50,000+ franchised units,
  • supports around 770,000 jobs, and
  • sees 89% of franchised units reporting profitability.

But none of that happens by accident. A franchise only performs as well as the model, the documentation and the support behind it — which is precisely where most first-time franchisors underestimate the work involved.

What We Help You Build

Franchise Strategy Development

We assess whether your business model is genuinely franchisable — not just profitable — and build a franchise structure around your specific growth objectives: territory sizes, franchise types (single-unit, multi-unit, management or master franchise), fee structure, and the franchisee proposition itself.

Franchise Documentation

We prepare the full suite of documents a franchise network depends on: the Franchise Model document, support-services specifications, the franchisee financial model, territory mapping, the operations manual, and a clear pre-contractual disclosure pack in line with BFA Code of Ethics best practice. Legal franchise agreements are drafted by us and finalised by an experienced franchise solicitor — our role is to make sure the commercial and operational model is clearly defined before it reaches legal drafting.

Franchise Network Expansion

Once the foundations are in place, we help you take the model to market: recruitment strategy, franchisee screening and selection criteria, and the rollout plan for growing the network territory by territory.

Training and Ongoing Support

We help you design the training programme that gets franchisees trading properly from day one, and the support systems — from a network management system to a central support desk — that keep the whole network operating to your standard.

The Webaxis Franchise Development Programme

Three Ways to Work With Us

Option 1: We provide the complete set of franchise development document templates covering all nine stages of the pathway above — the Franchise Model template, Support Services template, Financial Model, Operations Manual framework and supporting guidance notes — for you and your team to complete at your own pace.

Best suited to businesses with the internal time and resources to lead the project themselves, but who don’t want to start from a blank page.

Option 2: The same document set but completed together. You get a weekly 1:1 online call with your consultant to work through each document, answer questions as they come up, and keep the project moving — plus direct access between calls for anything urgent.

Best suited to businesses that want hands-on guidance, accountability, and an experienced second opinion at every stage, rather than a folder of templates and good intentions.

Option 3: Purchase our DIY Franchise Toolkit for £7,000, start to work through the programme and get ad-hoc support as and when required – either online or in-person – costs for this will be worked out and agreed on a weekly or monthly basis depending on the scale of help needed.

Best suited to businesses that want to do most of the work themselves, but might want help at some points throughout the programme.